Testimonials

What others say about us

“WordMediaCo are ahead of the curve, when it comes to websites. They are providing a service that is unique – and vital. Furthermore, the integration of social media and PR has proved invaluable for us.”

Brian Gallacher, Managing Director, Pacific Building Ltd

 

“WordMediaCo are the kings of content.”

Jim Convey, LadderIT

 

“Our website needed a massive makeover to match a corporate rebranding. The website design and the content produced by WordMediaCo came together beautifully. The end results exceeded our expectations. By adding public relations and a Twitter-based social media strategy to the mix, we are now communicating more effectively with our clients, abroad and at home.”

Diane Irvine, CEO, Healthcareskills Training Ltd

 

“If it hadn’t been for WordMediaCo, our company would have had just another, so-so website with no coherent and engaging message and no logical information stream. Our business would not have benefitted.”

Ian Byers, CEO, Stravaigin coach tours

“Heard a lot about social media but not really sure what it’s all about or if it applies to your business? Want to know more about how social media can improve your company’s business performance but not sure where to start? Need some solid advice about what works and what doesn’t? Then the Beginners Social Media Class (half day) I attended, led by David Boyes of WordMediaCo, is a must for you. David delivered a very simple, well thought-out class which debunked urban myth and legend about this communication phenomenon.  IT IS APPLICABLE TO ALL TYPES OF BUSINESS. Best of all, he’s running more beginners’ classes as well as master classes.”

Phyllis Joyce, Pure Jenius

 

“We bought a website for our business and were shocked to discover we had to supply the word content ourselves. No one told us this would be the case. To be fair, we should have realised that the words on websites don’t fall from the sky – someone has to write them. Fortunately, WordMediaCo came to our rescue. Their expertise and experience meant we could have the website we always dreams about.”

Helen and Kevin Woods, owners, The Potting Shed

“WordMediaCo brought a badly needed focused dimension to our online offering, allowing us to better identify our target audiences and communicate more effectively with them. The experience they have in the fields of public relations, communications and social media are impressive indeed.”

Dawn Murray, CEO, Westend Aveda Ltd

©WordMediaCo Ltd. If you wish to reproduce or translate this article, you may do so, provided you add the following credit: This article was written by David Boyes. He is a media consultant and trainer who empowers businesses to use social media more strategically. For more information visit: http://www.wordmedia.co

FAQs

Why should companies put so much store by a high quality internet offering?

Digital media is taking over from conventional forms of communication. It is fast becoming mainstream. According to the latest available research data, Twitter gained 100 million followers and Facebook 600 million in 2011 alone. Furthermore, smartphones that access the web are owned by 27 per cent of adults and 47 per cent of teenagers in the United Kingdom, according to Ofcom’s Communications Market Report. If companies are to shine in the crowd, their message has to be concise and well targeted.

I remain to be convinced. What’s your response?

Contact any of our delighted customers. They will give you an impartial opinion of our merits.

Are the words on a website really that important?

Statistical analysis has shown that the revenue of a company that sells goods or services on the internet can be cut by up to 50 per cent if just one spelling mistake is detected on a website. With internet sales in the UK alone running at £530 million per week, that’s a lot of revenue being put at risk. When there are underlying concerns among customers about fraud and safety, getting the basics right is essential.

What do you mean by “form should follow function”?

That your organisation’s message (the website content) is the most important ingredient and it should, therefore, inform the presentation and delivery of that message (the website design).

So are you saying that most websites are put together incorrectly?

Yes. A flawed concept results in a poor outcome. It’s like decorating a room in your home. You don’t buy unmeasured quantities of any available patterns of wallpaper and paint and then start lashing them on to walls and ceilings, hoping the result will somehow be acceptable – because it won’t. It’s a disaster in conception and execution. You should ponder the task first, visualise how the room blends with the rest of your home, then you work out colourways, themes and the types and amounts of materials you will require. Then you start.

Isn’t that a little simplistic?

Perhaps. But we believe our approach, while straightforward at first glance, is the definitive, professional way to deliver the right result every time.

©WordMediaCo Ltd. If you wish to reproduce or translate this article, you may do so, provided you add the following credit: This article was written by David Boyes. He is a media consultant and trainer who empowers businesses to use social media more strategically. For more information visit: http://www.wordmedia.co

Website content

Let it flow: bridge the communications gap

THE internet is in the public domain. Websites are a form of publishing. These two facts may not be not hugely concerning for individuals who enjoy the burgeoning facility to communicate with others in the digital sphere.

But many organisations who value their reputation do not realise the damage that can be inflicted on their image if the information they disseminate through a website is not prepared to the highest standards.

WordMediaCo provides superior content for new and existing websites, prepared by professionals with an innate understanding of the media and experience of mass communication.

We ensure that corporate organisations present themselves professionally, appropriately and in a way that enhances their image and reputation by giving them credibility through words that are relevant, compelling, engaging and consistent in tone and style.

We have the knowledge and experience to identify to organisations any material that could unwittingly cause them reputational damage and provide advice on information that should or should not be included – and where legal and/or regulatory pitfalls may lie. The result is an intelligent and surefooted approach to communications in the modern media field that is rooted in respected values. We can be relied on to deliver what you need, leaving you to concentrate on your business.

From scratch …

WordMediaCo can provide a full website service – design, functionality and content.

Refresh …

WordMediaCo can give corporate websites a “makeover” which will result in better communication between company and client.

PR services …

WordMediaCo provides a PR service for organisations who wish to dovetail it with their website offering.

Empty promise: incorrectly handled, your website could become the equivalent of a deserted street

©WordMediaCo Ltd. If you wish to reproduce or translate this article, you may do so, provided you add the following credit: This article was written by David Boyes. He is a media consultant and trainer who empowers businesses to use social media more strategically. For more information visit: http://www.wordmedia.co

Websites: our ethos

Lost in the mix: Times Square, New York

QUITE why organisations pay good money for websites and then skimp on the content is a mystery.

Frequently, words are not part of the service provided by website designers. When this occurs, the client panics and a hot potato is passed around the office until an employee gets landed with the job of “writing the website”. And that’s to a brief they were never party to.

No company can risk reputational damage courtesy of a website blighted by third-rate content.

At WordMediaCo, your company message comes first, then the design. The result is a professional outcome and a coherent message. Form follows function. Words lead the way.

At WordMediaCo, we provide corporate organisations with the highest quality content for new and existing websites – words that are credible, compelling, accurate, relevant, appropriate, engaging, consistent in tone and style, and free from errors in grammar, syntax and punctuation.

If the technical features on a corporate website are not matched or bettered by a compelling, consistent message, then credibility and reputation suffer. It is estimated that, when an organisation communicates or sells on the internet, 99 per cent of the time it is done by the written word.

So if your organisation wants to shine through the online mix, your website message needs to be couched in language that sparkles.

Compelling argument: words have the power to hold the attention of those visiting corporate websites

©WordMediaCo Ltd. If you wish to reproduce or translate this article, you may do so, provided you add the following credit: This article was written by David Boyes. He is a media consultant and trainer who empowers businesses to use social media more strategically. For more information visit: http://www.wordmedia.co